PMR

The acronym PMR simply define “Prey Model Raw” in our world. In concept, the prey model diet serve to eliminate any processed foods and provide cats and dogs with a diet that mimic their evolutionary needs. In strict philosophical terms, a PMR diet is based on whole, wild prey animals, and does not include plant ingredients, whereas BARF diets do. For us, both philosophies work, as it is all about real food in the end.

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