
What is exactly is “Beet Pulp”?
Beet pulp is a very common ingredient in many different pet foods. It has long been recognized as a popular feed additive for horses and other livestock and, more recently,

What exactly is “Cellulose”?
Love Parmesan cheese? Best you check the label. Cellulose or Powdered Cellulose is essentially nothing more than 100% filler. Powdered cellulose is purified, mechanically disintegrated cellulose prepared by processing alpha

Shell Games
Photo by Thomas Kinto on Unsplash Wheat, Corn and Soy You should be wary of the means used by manufacturers to disguise less desirable ingredients. Corn and wheat are especially

Real, Human Food Grade Ingredients?
It is what pet parents want. It is what we think / assume we are buying – those colourful pics on the packaging – human grade ingredient pet food yes?

Preserve me Forever!
How to Survive Apocalypses McKibble and McCan may need to sit on store shelves for months or even years. Preservatives can be either natural … or artificial. Natural preservatives are
Hydrants
Where To Buy?
Not sure where to purchase real food for your mutts, pups, nobles, masters and muggles? Come on in and Explore!