The 5th Dietary Revolution and It’s Impact on our Fur Kids If we look at what the world eats, we […]

Collagen can simply be described as a protein that acts as a glue that “holds our body together”. The benefits are not only touted for the skin, but also for the heart and some says it can even improve athletic performance.

Krill is a rich source of protein and omega-3 fatty acids which are under development in the early 21st Century as human food, dietary supplements as oil capsules, livestock food, and pet food. Krill tastes salty with a somewhat stronger fish flavor than shrimp. In addition to its nutrient content, another important health benefit of krill is that it is low down on the food chain and eats algae as its food source, so krill is virtually free of pollutants and heavy metals!

We are often quizzed by pet parents about these unique ingredients. What is it and what are the befits? If you’re a gen X (or Y) or Millennial, then these items might be foreign to you. Won’t see them on the shelves at your favourite retailer either. Our desire for consumerism, packaging and presentation has alienated and orphaned these nutritional gems to dark little corners in old rusty shacks.

When we think of organ meat, most of us scoff at the thought of offal (/what-is-offal) and / or meat by-products. In todays’ convenience society, traditional dishes are no longer served such as tripe (/tripe-for-dogs-and-cats), and as a result, pet parents no longer consume organ meat as part of our primary diet. However, for our pets, organ meat is not only good, but it also very beneficial to their health.